SEUM advised Genesis Lab Inc., an AI video interview software developer, for the Series B financing in the amount of KRW 14 billion.

Genesis Lab developed a software for detection and analysis of facial expressions, voice, and actions of the interviewees to enhance efficiency and save time and cost in the remote recruitment process. Genesis Lab provides a customized interview assessment tool for the individual clients by having the AI engine learn the recruitment and qualification standards of the candidates. Genesis Lab’s product has been chosen by conglomerates, such as Samsung, Hyundai, LG, SK, and CJ, as well as public institutions.

Genesis Lab plans to leverage its technology to expand into different areas, such as mental healthcare, criminal investigation, and English-speaking proficiency assessment. It aims to reach the B2C market and international market as well.

As a long-time legal advisor for Genesis Lab with a deep understanding of technology and data protection, SEUM provided comprehensive legal advisory services for the investment from various investors.